Two things happened in quick succession in Enugu State that generated a lot of media mentions in late August and early September 2023, and they were the Economic Roundtable hosted by the...
Continue readingTwo things happened in quick succession in Enugu State that generated a lot of media mentions in late August and early September 2023, and they were the Economic Roundtable hosted by the...
Continue readingThe dung beetles of Enugu (áda n’éri nsi!) will never learn. On August 13, 2023, the unscrupulous hacks in Governor Peter Mbah’s media team, published an article where they made spurious claims against...
Continue readingOne of my favourite quotes among those credited to the French emperor, Napoleon Bonaparte, was one I came across in 1991 while reading William Doyle’s book, The History of the...
Continue readingI am not in a position to entertain any compassion for the man I choose to describe as the usurper Enugu State Governor, Peter Mbah, because I am one of...
Continue readingFor years players in the Nigerian marketing communications industry, it has long been known (some still suspect) that the Advertisers Association of Nigeria (ADVAN) has grown to see itself as the benefactor of...
Continue readingWhile taking a break from my work yesterday, May 15th, 2023, I decided on a tour of the social media. It has been my way of resting, and reinvigorating myself...
Continue readingWhen I set out to expose Reuben “Kpakwuregede” the lunatic masquerading as Enugu’s political communications local champion, my objectives were simple and they were, first, to save the, mostly innocent...
Continue readingThe initial reaction of most marketing communications players on encountering a headline such as the one I have chosen for this intervention is to dismiss it as one of those...
Continue readingIf there is one thing that will stand between advertisers and success in this digital era, it has to be the speed with which they strive to take advantage of...
Continue readingCustomer service Every business, large or small, makes conscious, sometimes spirited, attempts to project it as the sprocket that enables its rotation and if you like, forward thrust. Either seriously or...
Continue readingI have always wondered why pharmaceutical companies consistently hold the record of producing the poorest television commercials. Think about it. The most annoying television commercials you’d ever see on television...
Continue readingI live in an apartment that has, since 2014, enjoyed the privilege of having prepaid electricity meters. For this, I have been grateful, given the burden of estimated bills and...
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